Recruitsoft Direct Marketing Campaign Wins "Best in The World" Globes 2000 Award

San Francisco, CA – (BUSINESS WIRE) – November 2, 2000 –

Recruitsoft, the leading provider of Web-based hiring management systems for large corporations, announced today that its direct marketing program, created by Bos Advertising and Continuum Relationship Marketing, is the recipient of the Association of Promotion Marketing Agencies (APMA) Worldwide Globes 2000 award in the best business-to-business category.

"We are very excited and pleased to have our direct marketing program and our direct marketing partners Continuum and Bos recognized as the best—world-wide—in direct marketing," said Diane Pardee, Recruitsoft vice president, marketing and communication. "Bos and Continuum work with us as partners in creating these programs and their combined creative strength is well deserving of world-wide recognition. We congratulate them."

The APMA Worldwide Awards — The Globes — is the premier worldwide program recognizing distinguished achievement in the promotions industry. Entry into the Globes Awards is gained only through winning a national awards program, which indicates the Globes represent truly "the best of the best." Entries come from around the world, including the United State, Canada, Argentina, Brazil, the United Kingdom, Australia and Asia. The Globes 2000 Awards included seventeen first place prizes, going to agencies of seven countries throughout the world.

Recruitsoft’s direct marketing program consists of premium box containing an oversize, four-color brochure detailing the company’s offering wrapped around a pewter wine funnel that ties in with the company’s design depicting its quality and value-added approach to corporate recruiting. The program was created by Bos Advertising and Continuum Relationship Marketing, the advertising and direct marketing agencies, respectively, with which Recruitsoft works.

About Recruitsoft
Recruitsoft delivers the most complete online recruiting solutions for leading companies across many industries, including United Airlines (NYSE: UAL), MetLife, Bombardier Aerospace and Transportation, Cabletron Systems (NYSE: CS), and Sutter Health. The company’s Recruiter WebTop™ application service provides a complete business application over the Internet to power the career Web pages of large corporations, leading to faster time-to-hire, lower cost-per-hire, and ultimately, increased quality of hires. Recruitsoft is considered to be the best-practice ASP for recruitment management solutions, based on its proprietary ACE Recruiting™ process technology, designed in collaboration with large corporations to re-engineer and streamline the corporate recruiting process. Recruitsoft is the first Hiring Management System (HMS) to integrate all areas of candidate sourcing. Accessible via one-click, these sourcing services include: job postings on the corporate Web site, the company Intranet, job boards, advertising in all print media, and contract-assisted candidate sourcing. Recruitsoft is a contributing member of the HRXML consortium.

Recruitsoft is funded in part by Telesystem Software Ventures LP (Telsoft), a venture-capital arm of Telesystem Ltd., a Red Herring Top 100 company; and by Omnicom (NYSE:OMC), the world’s leading provider of marketing communications and advertising services, through its Internet investment arm, Communicade.

Close window | Back to top